SMB-Friendly Hiring Intelligence with Gusto + Draup
Draup integrates with Gusto to validate role availability, reduce hiring risks, and guide expansion into new regions.
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Why Draup + Gusto
Draup extends Gusto by adding external labor availability, regional benchmarks, and role feasibility insights that SMBs typically lack. This combination helps smaller teams validate hiring decisions, reduce expansion risk, and plan confidently using the same workforce intelligence leveraged by large enterprises.
About Gusto
Gusto is an HRIS for small businesses to manage payroll, benefits, and hiring. Draup adds labor intelligence - local availability, expansion risk reduction, and benchmarks for SMBs.
How the Integration Works
- 1Sync Draup’s talent intelligence directly into ATS/HRIS workflows and recruiter pipelines.
- 2Surface key signals like candidate mobility, skills supply/demand, compensation shifts, competitor hiring, location trends and high-intent profiles.
- 3Trigger smarter sourcing, outreach, and prioritization actions aligned with live talent-market context.
- 4Accelerate time-to-hire and quality-of-hire with high-quality data supporting recruiters at every stage.
Talent Teams with Gusto + Draup see
- Clear validation of role availability in local markets
- Reduced risk when expanding into new regions
- Better-informed hiring plans grounded in real supply data
- Access to enterprise-grade benchmarks without added complexity
What You Can Do
- Validate whether local markets support planned roles
- Assess expansion feasibility before entering new regions
- Benchmark hiring expectations using external labor data
- Improve workforce planning with market-backed insights
Draup Works Wherever Your Teams Work
Draup connects with 30+ ATS, HRIS, and HCM platforms, so your recruiters, workforce planners, and HR leaders get market intelligence in the tools they already rely on.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Frequently Asked Questions
What does Draup add to Gusto?
Labor availability, regional benchmarks, and hiring feasibility insights.
How is the data refreshed?
Datasets update regularly to reflect changing market conditions.
Who benefits most?
Workforce planning, HR analytics, TA leadership, and strategy teams.
Does this integrate with existing HR systems?
Data blends naturally with HRIS exports and internal workforce datasets.
Impactful insights, delivered real-time
Access insights via API, custom data feeds, the Draup platform or using MCP
APIs & Integrations
Best for
Embedding live insights in workflows without storing data
- Native integrations with 33+ HCM, HRIS, ATS and more, like Workday, SAP Successfactors, etc.
- Real-time access to critical data
- Enhanced security and data Integrity
- Efficient API performance with flexible limits
Custom Data Feed
Best for
Analytics at scale & joining Draup with internal data
- Highly customizable feeds for workflow needs
- Scheduled pushes to data lakes/warehouses (S3, ADLS, BigQuery, SFTP)
- Scalable use cases with the data
- Integrates with internal data assets for co-pilots/agents
Draup Platform
Best for
Fastest time-to-value,
no build required
- Ready-to-use UI with 200+ productized use cases & workflows
- Leverage visualizations & workflows to drive seller action with no overhead
- Enterprise controls: SSO, RBAC, governance
- Integrates UI & functionality into CRM apps
Model Context Protocol
Best for
Real-time Al workflows & LLM applications
- Native integration with Claude, OpenAl, and MCP-compatible Al tools
- Zero ETL, models query live data without pipelines or reindexing
- Governed access with token-based scopes, Pll masking, and audit trails
- Grounded, real-time data prevents LLMs from generating outdated or inaccurate insight





