Smarter Scaling for SMBs with Smartsuite + Draup
Draup integrates seamlessly with Smartsuite to enrich your CRM and sales workflows with real-time account, buyer, and industry intelligence.
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Why Draup + SmartSuite
Draup strengthens SmartSuite by layering real-time buyer, account, and market intelligence onto its flexible CRM workflows, giving growing teams a clearer view of where true opportunity lies. With external signals enriching every record, teams can prioritize more effectively, understand account potential with greater accuracy, and move faster with context-driven decisions. Together, SmartSuite and Draup help scaling organizations focus their efforts where they will create the most impact.
About Smartsuite
Smartsuite is a CRM for growing businesses to manage sales and operations. Draup enriches Smartsuite with account insights, buyer signals, and competitor data for smarter scaling.
How the Integration Works
- 1Connect Smartsuite with Draup’s buyer, account, and competitive datasets.
- 2Auto-enrich CRM records with movement, readiness, and firmographic signals.
- 3Identify high-potential accounts, market triggers, and competitive pressure.
- 4Apply insights across targeting, prioritization, and opportunity workflows.
GTM Teams with Smartsuite + Draup see
- Smarter targeting powered by real-time buyer and intent signals.
- Faster scaling through data-backed account prioritization.
- Higher conversion potential thanks to enriched account context.
- Improved pipeline efficiency supported by external market intelligence.
What You Can Do
- Auto-enrich records with Draup buyerintelligence and market data.
- Prioritize smarter by ranking accounts based on readiness and activity signals.
- Scale efficiently using actionable intelligence built for SMB growth.
- Strengthen outreach with role, industry, and organizational insights.
Draup Works Wherever Your Teams Work
Draup connects with 30+ CRMs and sales platforms, so your sellers, marketers, and RevOps leaders get intelligence in the tools they already use.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Frequently Asked Questions
What intelligence does Draup add to Smartsuite?
Draup provides buyer signals, account insights, competitive data, and readiness indicators.
How does the integration align with Smartsuite workflows?
It blends seamlessly into account, opportunity, and pipeline processes, making intelligence instantly useful.
Can this help SMBs scale more efficiently?
Yes, teams use external signals to prioritize better and accelerate growth.
Which teams benefit most?
Sales reps, CSMs, account managers, SDR teams, and RevOps groups.
How often is the intelligence updated?
Data is refreshed regularly to reflect evolving buyer behavior and organizational changes.
Does this support GTM and pipeline strategy?
Yes, Draup insights strengthen prioritization, targeting, forecasting, and GTM planning.
Impactful insights, delivered real-time
Access insights via API, custom data feeds, the Draup platform or using MCP
APIs & Integrations
Best for
Embedding live insights in workflows without storing data
- Native integrations with 33+ CRMs, like Salesforce, Hubspot, Microsoft Dynamics CRM, etc.
- Real-time access to critical data
- Enhanced security and data Integrity
- Efficient API performance with flexible limits
Custom Data Feed
Best for
Analytics at scale & joining Draup with internal data
- Highly customizable feeds for workflow needs
- Scheduled pushes to data lakes/warehouses (S3, ADLS, BigQuery, SFTP)
- Scalable use cases with the data
- Integrates with internal data assets for co-pilots/agents
Draup Platform
Best for
Fastest time-to-value,
no build required
- Ready-to-use UI with 200+ productized use cases & workflows
- Leverage visualizations & workflows to drive seller action with no overhead
- Enterprise controls: SSO, RBAC, governance
- Integrates UI & functionality into CRM apps
Model Context Protocol
Best for
Real-time Al workflows & LLM applications
- Native integration with Claude, OpenAl, and MCP-compatible Al tools
- Zero ETL, models query live data without pipelines or reindexing
- Governed access with token-based scopes, Pll masking, and audit trails
- Grounded, real-time data prevents LLMs from generating outdated or inaccurate insight
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