Google Workspace Selling Made Smarter with Copper + Draup
Enrich Googlebased CRM workflows with Draup insights that accelerate opportunity conversion.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Why Draup + Copper
Draup amplifies Copper’s Google-native workflows by delivering real-time buyer and account intelligence directly into Gmail and CRM activity. This eliminates hours of manual research, giving sellers instant context on who they’re engaging, where opportunities exist, and how accounts are evolving. Together, Copper and Draup empower sales teams to act faster, tailor outreach more effectively, and advance deals with confidence.
About Copper
Copper CRM integrates tightly with Google Workspace, helping sales teams manage deals in Gmail and Google apps. Draup enriches Copper with firmographic, technographic, and decision-maker insights to reduce prep work.
How the Integration Works
- Connect Copper with Draup’s buyer, account, and technographic datasets.
- Auto-enrich contacts, accounts, and Gmail interactions with external intelligence.
- Surface role insights, firmographics, technographics, and readiness signals inside Copper.
- Enable reps to work with real-time context across email, pipeline, and CRM workflows.
GTM Teams with Copper + Draup see
- Faster deal movement supported by instant buyer and account context.
- More accurate prioritization through real-time intent and firmographic data.
- Higher outreach effectiveness with tailored, insight-driven messaging.
- A more efficient workflow inside Gmail and Google apps.
What You Can Do
- Enrich directly in Gmail by adding Draup insights where salespeople already work.
- Boost productivity by removing manual research for buyer and account data.
- Close faster with personalized outreach supported by richer intelligence.
- Prioritize opportunities using validated intent and readiness signals.
Draup Works Wherever Your Teams Work
Draup connects with 30+ CRMs and sales platforms, so your sellers, marketers, and RevOps leaders get intelligence in the tools they already use.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Frequently Asked Questions
What intelligence does Draup add to Copper?
Firmographics, technographics, decision-maker insights, buyer signals, and market context.
How does this support Google Workspace workflows?
Insights appear directly inside Gmail and Copper, reducing prep time and boosting productivity.
Can this accelerate deal cycles?
Yes, reps act faster with enriched context and better qualification signals.
Which teams benefit most?
Sales reps, CSMs, account managers, SDR teams, and RevOps groups.
How often is Draup data updated?
Data refreshes regularly to reflect current buyer, account, and industry movements.
Does this support GTM and account strategy?
Absolutely, Draup insights strengthen qualification, planning, targeting, and execution.
Impactful insights, delivered real-time
Access insights via API, custom data feeds, the Draup platform or using MCP
APIs & Integrations
Best for
Embedding live insights in workflows without storing data
- Native integrations with 33+ CRMs, like Salesforce, Hubspot, Microsoft Dynamics CRM, etc.
- Real-time access to critical data
- Enhanced security and data Integrity
- Efficient API performance with flexible limits
Custom Data Feed
Best for
Analytics at scale & joining Draup with internal data
- Highly customizable feeds for workflow needs
- Scheduled pushes to data lakes/warehouses (S3, ADLS, BigQuery, SFTP)
- Scalable use cases with the data
- Integrates with internal data assets for co-pilots/agents
Draup Platform
Best for
Fastest time-to-value,
no build required
- Ready-to-use UI with 200+ productized use cases & workflows
- Leverage visualizations & workflows to drive seller action with no overhead
- Enterprise controls: SSO, RBAC, governance
- Integrates UI & functionality into CRM apps
Model Context Protocol
Best for
Real-time Al workflows & LLM applications
- Native integration with Claude, OpenAl, and MCP-compatible Al tools
- Zero ETL, models query live data without pipelines or reindexing
- Governed access with token-based scopes, Pll masking, and audit trails
- Grounded, real-time data prevents LLMs from generating outdated or inaccurate insight
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