Enhance SMB Pipelines with Capsule CRM + Draup
Give small teams enterpriselevel intelligence with Draup integrated into Capsule CRM.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Why Draup + Capsule CRM?
Draup brings enterprise-grade buyer intelligence into Capsule CRM, giving small teams clearer visibility into which accounts are truly worth pursuing. With enriched profiles, intent cues, and firmographic insights available instantly, teams can qualify leads more confidently, prioritize high-value opportunities, and approach conversations with stronger context. This added intelligence helps SMB sellers work smarter and move deals forward with greater clarity.
About Capsule CRM
Capsule CRM helps small businesses manage customer pipelines simply. Draup integration brings enterprise-grade intelligence & buyer insights, firmographics, and account data into Capsule CRM for smarter SMB selling.
How the Integration Works
- 1Connect Capsule CRM with Draup’s buyer, account, and firmographic datasets.
- 2Auto-enrich accounts, contacts, and opportunities with real-time intelligence.
- 3Identify readiness cues, account movements, and demand trends.
- 4Apply insights across qualification, outreach, and SMB pipeline workflows.
GTM Teams with Capsule CRM + Draup see
- Higher qualification accuracy through real buyer and intent signals.
- Stronger SMB selling powered by enriched account visibility.
- More efficient pipelines with automated enrichment and clearer priorities.
- Improved GTM execution supported by market-backed intelligence.
What You Can Do
- Work smarter, not harder with automated enrichment of accounts and opportunities.
- Qualify leads faster using buying signals that highlight accounts ready to convert.
- Sell with confidence through visibility into account structures and priorities.
- Strengthen outreach with role, industry, and organizational insights.
Draup Works Wherever Your Teams Work
Draup connects with 30+ CRMs and sales platforms, so your sellers, marketers, and RevOps leaders get intelligence in the tools they already use.
By filling up this form, you agree to allow Draup to share this data with our affiliates, subsidiaries and third parties
Frequently Asked Questions
What intelligence does Draup add to Capsule CRM?
Draup provides buyer signals, firmographics, account insights, readiness indicators, and industry context.
How does the integration align with Capsule CRM workflows?
It blends directly into contact, account, and opportunity workflows, enriching them automatically.
Can this improve SMB pipeline performance?
Yes, teams use enriched intelligence to qualify faster and target more effectively.
Which teams benefit most?
Sales reps, CSMs, account managers, SDR teams, and RevOps groups.
How often is the intelligence updated?
Data is refreshed regularly to reflect evolving buyer behavior and organizational changes.
Does this support GTM and pipeline strategy?
Yes, Draup insights strengthen prioritization, targeting, forecasting, and GTM planning.
Impactful insights, delivered real-time
Access insights via API, custom data feeds, the Draup platform or using MCP
APIs & Integrations
Best for
Embedding live insights in workflows without storing data
- Native integrations with 33+ CRMs, like Salesforce, Hubspot, Microsoft Dynamics CRM, etc.
- Real-time access to critical data
- Enhanced security and data Integrity
- Efficient API performance with flexible limits
Custom Data Feed
Best for
Analytics at scale & joining Draup with internal data
- Highly customizable feeds for workflow needs
- Scheduled pushes to data lakes/warehouses (S3, ADLS, BigQuery, SFTP)
- Scalable use cases with the data
- Integrates with internal data assets for co-pilots/agents
Draup Platform
Best for
Fastest time-to-value,
no build required
- Ready-to-use UI with 200+ productized use cases & workflows
- Leverage visualizations & workflows to drive seller action with no overhead
- Enterprise controls: SSO, RBAC, governance
- Integrates UI & functionality into CRM apps
Model Context Protocol
Best for
Real-time Al workflows & LLM applications
- Native integration with Claude, OpenAl, and MCP-compatible Al tools
- Zero ETL, models query live data without pipelines or reindexing
- Governed access with token-based scopes, Pll masking, and audit trails
- Grounded, real-time data prevents LLMs from generating outdated or inaccurate insight
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