Stop Using Generic Partner Tiers to Plan Account Pursuits

Partner strategy breaks down when it’s built on generic alliance tiers instead of account-specific partner influence. Without an AI sales agent to power your partner pursuit workflows, you are left with

Manual Partner Mapping

Teams stitch together who’s in the account, who owns delivery, and who controls budgets across scattered sources and outdated partner plans.

Misaligned GSI Bet Decisions

Alliances prioritize “strategic” partners, but the execution power inside the target account often sits elsewhere.

Slow Co-Sell Activation

Even when the right partner is known, joint plays take weeks to align use cases. Buyer entry points, packaging, and next steps stay unclear.

Inconsistent Partner Narratives

Field teams, alliances, and partners tell different stories. Messaging isn’t anchored to account priorities, workloads, and competitive context.

How This AI Sales Agent Works

Partner Alliance IQ creates an AllianceIQ brief that connects your solution’s workloads to the target account’s priorities, then identifies the partners most likely to win access, deliver programs, and pull your platform through execution.

Account Priority & Workload Mapping

Identifies the initiatives and workloads where partners will drive execution.

Which account priorities create immediate demand for our platform and what workloads do they map to?

Partner Footprint & Influence Detection

Surfaces GSIs and ecosystem partners with the deepest delivery presence and buyer access in the account.

Which GSIs have the strongest footprint in this account and where are they embedded?

Workload Fit & Relevance Scoring

Ranks partners based on alignment to your workloads + account needs (fit, breadth, execution signal).

Which partner is best positioned to deliver our top workloads inside this account?

Joint GTM Playbook Generation

Outputs co-sell motions, pull-through strategies, buyer entry points, and where to start.

What’s the best co-sell + pull-through motion and who do we approach first?

30/60/90-Day Activation Plan

Builds a time-bound partner execution plan with packaged plays and measurable pipeline goals.

What do we do in the next 90 days to convert this partner strategy into pipeline?

Partner Alliance IQ Agent is used by

1

Channel & alliances leadership

Prioritize the right GSIs and ecosystem partners per target account not just by global tier.

2

Partner sales & alliance managers

Launch account-specific co-sell motions with clear plays, buyer entry points, and next steps.

3

Strategic account teams & enterprise AEs

Use partner intelligence to unlock access, accelerate pursuits, and drive multi-party alignment.

4

Partner marketing & solution marketing

Build sharper joint narratives and packaged use cases grounded in account priorities and workloads.

5

Partner operations & GTM strategy

Standardize partner pursuit planning with consistent scoring, partner selection logic, and activation plans.

Accelerate Every Deal Cycle with AI Agents for Sales

Give your teams always-on agentic intelligence that speeds up every step of your GTM motion; from account identification to deal closure.

Unlock a complete Partner Alliance blueprint tailored to your target account

The Partner Alliance IQ Agent delivers a comprehensive report that includes

Executive Snapshot

Account priorities, near-term demand themes, current posture (greenfield/brownfield), and competitive context.

Top GSIs to Engage

Ranked GSIs with relevance scoring, delivery footprint, matched workloads, and evidence of account presence.

Top Platform Allies

Cloud / data / AI / DevOps / ERP allies shaping budgets and architectures in the account.

Best Joint GTM Motions

Co-sell and pull-through plays mapped to account programs and high-probability use cases.

Where to Start

Recommended buyer groups, entry points, and partner-led motions to open the account.

30/60/90-Day Activation Plan

Anchor partner selection, enablement, co-sell workshops, packaged reference architectures, and pipeline targets.

Market Signals & Triggers

Recent initiatives, partnership signals, and account moves that indicate timing and urgency.

Competitive Context & White Space

Incumbents to displace/augment, gaps in coverage, and greenfield opportunities to prioritize.

Recommended Next Steps

Week 1 / Month 1 / Quarter 1 actions to move from plan → execution.

Enterprises do extraordinary things with Draup

Real stories. Real Success.

Structured aggregation and processing of data is a pleasant help in daily business; Draup is responsive to feedback and additional requests at short notice. Provides valuable background information for sound decision making in complex business areas.
Peter Schmutzer
Ex- Director - Purchasing, OPD, Supplier Relationships & Strategy
Great insights on R&D spend, outsourcing locations/partners, market trends, etc and excellent turnaround time for requests. Quick homework before targeting an account is possible when we have Draup analysis in hand. A good platform for all New Business Development / sales efforts.
Ramachandra Prabhu
Ex- Group Marketing Manager
Amazing engineering insights; depth of information helps in account planning. Draup for Sales is benefiting our account-based marketing, so we target the right individuals with the right offers.
Venkat Padmanabhan
Vice President - Digital Engineering and Manufacturing Services
Draup’s data is now a critical part of the Microsoft customer sales journey. Their deep account intelligence has really pulled through in helping us unlock several enterprise accounts. Our sellers spend less time on research, & instead focus on building actionable strategies for our sales plays. The savings in time, cost & research efforts are a game-changer.
Vijay Rajagopalan
Partner GM Product & Engineering – Business & Industry Copilot

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Powering 80+ Machine Learning models and 12+ Psychology models
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AI-enabled data updated continuously, historically available, and regionally relevant.
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Data exchange and APIs, platform or a combination.
PROPRIETARY
Unique taxonomies and methodologies providing insights that drive proven results.
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33
Industries
600K+
Outsourced Workflows
8M+
Executives
1000+
Custom Reports
700M+
Job Descriptions
1.6M+
Companies
250K+
Service Providers
900K+
Accounts Priorities
59K+
Technology Solutions
1000+
Custom Reports
1.6M+
Companies
250K+
Service Providers
900K+
Accounts Priorities
59K+
Technology Solutions
1000+
Custom Reports
1.6M+
Companies
250K+
Service Providers
900K+
Accounts Priorities
59K+
Technology Solutions
1000+
Custom Reports
GRANULAR
AI-enabled data updated continuously, historically available, and regionally relevant
ACCESSIBLE
Data shares and feeds, software, professional services, or a combination
PROPRIETARY
Unique taxonomies and methodologies providing insights that drive proven results