AI Workforce Transformation
Talent Intelligence
Built on Draup’s proprietary, continuously refreshed data layer, connecting insights across labor market, work architecture, business intelligence, and technology adoption.
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Trusted by The World's Largest Enterprises
Loved by Analysts
Trailblazer in HR Technology
16 mentions in reports and Hype Cycles
Etter
AI Workforce Transformation
Your Board Set an AI Target.Where’s the Workforce Plan?
Etter models AI's impact in your enterprise across every business unit, function, and workflow, quantifies the ROI, and builds the workforce transformation roadmap to win in the AI era.
Quantify the Disruption
Own the Transformation
Map the work your teams actually do
Etter reads your process maps, task lists, and JDs against the work actually running in your systems, and surfaces the tasks no job description accounts for.
Quantify AI's impact on every role
Every task is scored for how far AI can automate or augment it, with the reasoning behind each score.
Build the transformation plan
Which roles to reskill, redeploy, or hire for, in what order, on what timeline.
Model scenarios and forecast ROI
Run any scenario and see the impact on headcount, cost, and capacity before the budget is committed.
HRIS Integration
Etter writes redesigned roles, job descriptions, and skills into Workday, SAP SuccessFactors, or whatever you already run, then reads workforce changes back in. No rip and replace.
AI’s biggest wins
lives in your org chart
20-30%
of your roles scoped for headcount redeployment.
~$240M
in value you can unlock. (Modeled for a 20,000-person enterprise.)
Automation impact you can
deconstruct and explain
Start With a
Free AI Workforce
Diagnostic
Board-ready AI transformation roadmap for your organization in 14 days.
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Your Workforce Plan is Annual.The Market it Depends on is Not.
See talent supply, cost, competitor movement and skill shift for any role in any market, updated continuously and delivered wherever the decision gets made.
Talent Intelligence
in Action
Workforce Planning
Plan headcount, roles and skills against talent that actually exists, at costs you can defend.
Peer Intelligence
Benchmark hiring, pay, attrition and tech adoption against your talent competitors.
Location Analysis
Find talent-rich locations beyond the obvious ones, scored on talent density, cost and competition.
Talent Acquisition
Hire niche roles with hard-to-find skills, at optimized cost, from locations you haven't considered.
Dynamic Skills Architecture
Define the skills each role and task needs now, and see which are rising or fading.
Reskilling
Move people into adjacent roles using transitions that have actually worked elsewhere.
University Hiring
Recruit from campuses whose curricula actually produce the roles you hire.
Granular, Contextual,
and Multi-dimensional
Make every workforce move with evidence, conviction, and clear alignment to business requirements and growth plans.
01
Labor Market Intelligence
Supply · Demand · Compensation · Talent flow
Know where the talent is, which way it is moving, and what it costs to reach.
02
Work Architecture Intelligence
Roles · Workloads · Tasks · Skills
Measure skills gaps, reskilling feasibility and role redesign at task level.
03
Business Intelligence
Priorities · Investments · M&A signals · Hiring behavior
Understand why the market is moving, and what competitor hiring reveals.
04
Technology Intelligence
Tech footprint · Role-level tools · Adoption signals
Know what the work is built with, and where a shift will change a role.
6,100+
Locations
4M+
Career Paths
1.7M+
Peer Group Companies
28K+
Skills
3,500+
Roles
1B+
Professionals
55K+
Universities
1B+
Job Descriptions
200K+
Courses
180K+
Technology Solutions
1.6M+
Account Priorities
Labor Market Data Contextualized with Business Intelligence for Every Decision
Analyzing 1B+ data points daily from 100K+ sources
6,100+
Locations
4M+
Career Paths
1.7M+
Peer Group Companies
28K+
Skills
3,500+
Roles
1B+
Professionals
55K+
Universities
1B+
Job Descriptions
200K+
Courses
180K+
Technology Solutions
1.6M+
Account Priorities
Real Stories.
Real Success.
Real Success.Enterprises do extraordinary things with Draup
Draup’s Ecosystem feature significantly reduces our research time, allowing for quicker access to actionable talent insights. Now, with everything consolidated under one platform, it has drastically sped up our research that would otherwise take days.
Sam Fletcher
Former Head of Talent Intelligence
Etter is one of the most advanced, groundbreaking tools to help HR leaders quickly understand how to redesign
jobs to leverage AI.
Josh Bersin
Founder and CEO
Discovering the world of business talents worldwide. Supplies knowledge about global talent status and search trends.
Vincenzo Cozzolino
SVP Learning & People Development
Most business and HR leaders recognize the critical role of workforce planning in enabling business performance. Yet, organizations often struggle to execute it effectively. Draup is one of the most promising solutions for closing this gap - unlocking the power of agentic AI and labor market data for faster, more informed talent decisions that drive business results.
Brian Heger
Founder of Talent Edge Weekly
Draup's insights have helped us adjust our approach to recruitment and location selection, empowering our business leaders to make informed decisions. This has optimized our talent acquisition processes and opened up opportunities for making diverse hires in locations we had not previously considered.
Jennifer Basdekis
Staff Talent Intelligence Consultant
Impactful insights, delivered real-time
Access insights via MCP, A2A, APIs, native integrations, or scheduled data feeds.
Model Context Protocol
Best for AI clients and assistants
One connection for copilots and assistants. Natural language queries on live workforce and skills data, scoped to your license.
HRIS Integrations
Best for your existing HR stack
Native connectors for HRIS, HCM, and ATS platforms like Workday, SAP SuccessFactors, and Oracle HCM. Role, skill, and workforce intelligence flows into your people systems.
APIs
Best for building on our data
REST endpoints for sales and talent data: account intelligence, buyer contacts, tech stack, market signals, roles, skills, and labor market benchmarks. Query what you need, embed it where your teams already work.
Data Feeds & Marketplaces
Best for analytics at scale
Scheduled pushes to your data lakes and warehouses: S3, ADLS, BigQuery, SFTP. Or subscribe through Snowflake and Databricks.
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