Nudging Talent Intelligence into Action – Battle Cards

This week we looked into the aspects of converting data into a story.  The inspiration came from the work of Richard Thaler-Winner of the Nobel Prize in Economics – Nudge.  This work is slightly an older book (2008) but very much applies to the current world of abundant data.  Nudge is a behavioral economics concept that proposes positive reinforcement and indirect suggestions to influence the behavior and decision-making of groups or individuals. Nudging contrasts with other ways to achieve compliance, such as education, legislation, or enforcement.

Recruitment in the age of big data-driven tools is very much an exercise of Nudge.  You have to send various Nudge Factors to candidates.  The process also needs to be collecting metrics that should act as Nudge (positive reinforcement) to push Recruiter productivity.  (many of our clients communicate with us in this manner to get more work done, essentially a gentle Nudge to improve output).

Creating these Nudges is both Science and Art.  In the age of Digital Transformation, leaders should master this theory and put it into practice.  It can be very simple (like keeping a small bell at a grocery check-out counter to encourage ringing the bell for great service). It can be very complex (like Yale Professor creating the platform Stickk.com to encourage people to reach their goals through Gamification of Nudge).

In this email, we have investigated two aspects of Nudge. 

• How can we translate all the data we have to actionable Stories – the one that will Nudge you to act.  Here we have looked into the concept of Battle Cards
• How can the routine processes be converted into various charts so that the appropriate Nudge can be triggered?  Here we have looked at Control Charts for Resumes Studied

Like in all cases, you can do these yourselves, or we can build the same for you