Twitter acquires Sphere as part of its aggressive drive to expand product offerings

Key Insights and Signals in Media & Entertainment

Centre set up and Expansion 
Flutter Entertainment opens a USD 20 Mn tech hub in Leeds
The Irish betting group, which operates under big-name brands like Betfair and Paddy Power, is set to gather 1,700 employees under one roof with its new site, which the company claims will serve as a center of innovation in areas such as product development, software engineering, and research and insights. Read More>>
Microsoft has selected AMD as its exclusive PC partner for Halo Infinite
Microsoft is looking forward to working closely with AMD to bring ray tracing to Halo Infinite. Beyond ray tracing, which will presumably be available across both Xbox Series X / S and PC, the partnership has resulted in driver updates that deliver massive improvements in frame time performance throughout areas of the games campaign mode. Read More>>
SYNOT Games has signed a content distribution deal with Playtech
This partnership will further enrich the existing Playtech offering of popular titles, including top performers such as Book of Secrets, Respin Joker, Mysterious Atlantis, and others. SYNOT Games slots will be available in both desktop and mobile resolutions. Read More>>
Cloudinary delivers integration with Getty Images
The collaboration will provide Cloudinary users with access to millions of creative images and video assets from within Cloudinary’s Digital Asset Management (DAM) solution. The new integration allows Cloudinary users to search, view, license, and insert images and videos from iStock by Getty Images and Unsplash. Read More>>
Shopify and Spotify team up to allow in-app merchandise purchases
The partnership will allow artists to connect their Spotify profiles with their Shopify stores, allowing them to market their merchandise directly to fans through the Spotify app. Shopify already powers the websites for thousands of artists who are expanding their businesses beyond music alone to build fully realized brands. Read More>>
Shopify to integrate ERP from partners including Microsoft, Oracle NetSuite
Shopify is partnering with Microsoft, Acumatica, Brightpearl, Infor, and Oracle NetSuite in a bid to bridge the gap between enterprise resource planning (ERP) and e-commerce. Shopify has launched its Global ERP Program, allowing ERP users to build integrations within the Shopify App Store directly. Read More>>
Mergers and Acquisitions
Twitter acquires Group Chat app Sphere 
Twitter has acquired London-based Sphere, which operates an eponymous chat app for groups, the latest in a series of recent moves from the social network as it looks to broaden and improve its product offerings aggressively. The financial details of the acquisition were not disclosed. Read More>>
Executive Movement
FanDuel Group appoints Dale Hooper as General Manager of Canada business
Hooper will be responsible for developing and implementing FanDuel’s long-term strategy in the newly regulated country. He joins the firm from Deloitte Canada, where he most recently served as a Partner. With more than 30 years of experience in driving large-scale transformation across multiple consumer-driven industries, Hooper is a respected leader. Read More>>
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Latest Industry Insights from Draup Braindesk

Sky Deutschland recent initiatives, outsourcing highlights, and focus areas: 

TV service advancement – Recent initiatives 

  • Sky Deutschland focuses on TV service advancement through its Sky Q set box’s Internet-only Version and Sky Q Over IP Box, including access to catch-up and on-demand services. 
  • Sky Deutschland is pushing towards digital offerings by expanding its “Sky Q” subscription service. Sky is offering content from online digital platforms such as Netflix, Spotify, and DAZN in high HDR quality as a part of its Sky Q portfolio. 

Outsourcing highlights: 

  • Consulting & System Integration and Infrastructure Management Services are the major outsourced segments for Sky Deutschland.  
  • Lutech S.P.A and Capgemini are the major outsourcing partners for Sky Deutschland. 

Key focus and recommendation areas 

  • Sky Deutschland focuses on Digital Transformation through technological advances to enhance customer experience and digital process efficiency-related engagements.  
  • Key recommendation area is digital customer experience. 

Sky Deutschland focuses on transitioning from traditional cable offerings to digital offerings such as on-demand content, paid subscription services, and mobile applications related engagements. 

Key Funding Alert

Molten raises USD 7 Mn Seed Funding to modernize internal operations of media companies 
Molten’s easy-to-use and highly customized cloud apps powered by data help various teams across the organization interact with their data and automation without any coding required. The funding raised will be used to design, develop and deploy better solutions for media firms to modernize their internal operations. Read more>>

Startup Spotlight

Company – Dipsea
Total Funding  USD 13.72 Mn
About: Dipsea is part original content studio, part technology company. Dipsea’s short, immersive audio stories are created from scratch and in partnership with a wide network of paid contributors and voice actors. Read more>>

Latest Reports Published in Draup

Epic Games Account Intelligence Report: Epic Games focuses on developing 3D and VR games to improve real-time gaming experiences for players. It also focuses on providing secure and protected gaming services for players by leveraging authentication tools. Read More>>
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