This week in Software: Reducing their carbon footprint while increasing consumer reach proves challenging for software giants.

Latest Industry Insights from Draup Braindesk

Solutions to improving Customer Experience continue to be the dominant theme in the Consumer Software industry. More companies are investing in customer experience, talent, and strategy, which might mean using CX for existing strategies or a more fundamental shift. 

  • Conversational AI: The concept of conversational commerce is more preferred as it encourages buyers to shop online with chatbots. Messaging platforms allow businesses to revive their approach from improving branding to deliver the best customer service. 
  • Sentimental Analytics: Natural language processing (NLP) bots are used for sentiment analysis and predictive analytics to understand the conversations and the intent of the queries intelligently. 
  • Personalization:  Personalization means using audience and data analytics to meet the individual needs of a consumer. Cloud computing has tremendously impacted many aspects of software applications- right from infrastructure to platforms. 
  • Recommendation engines: Recommendation systems can change the way platforms communicate with users and allow companies to maximize their ROI based on the information they can gather on each customer’s preferences and purchases. 
  • Centralized Cloud Enterprises are looking to the network edge to bridge the gap between the centralized cloud and end-users, providing low-latency application and content performance for all users. The demand for cloud among organizations has increased as firms aim to have secure, scalable, and distributed AI technologies. 
  • 2D & 3D Rendering Companies are leveraging AI to make photorealistic 3D and 2D scenes from video input to enhance gaming and shopping experiences. 

Ecosystem Initiatives: The software companies are developing solutions such as blockchain-based privacy, real-time analytics, and AI-based security for enterprises 
  • Adobe launched an AI-based recommendation engine for promoting, weighing, and filtering product recommendations 
  • IBM launched an AI-based video recommendation tool to predict and deliver personalized content, hence increasing consumption growth, building audience loyalty, and advertising revenue 
  • Microsoft developed an ML-based customer churn prediction solution to predict churn probability and provide actionable intelligence to improve customer retention and profit margins 
  • Intuit leverages Dashbot’s analytics to optimize Natural Language Processing (NLP) response and enable users to understand the available features, their usage, and troubleshoot issues 
  • VMware launched a blockchain-based privacy simulator for supply chain companies to protect sensitive business data and achieve better traceability along supply routes 
  • AI-based Security: Integrated HPE BlueData software platform with HPE Apollo systems to enable customers to deploy AI and analytics tools to ensure enterprise-grade security, scalability, and performance 

Latest Reports Published in Draup

IBM Account Intelligence Report: IBM expands hybrid cloud and application modernization to attain the efficiencies and flexibility of combining on-premises and cloud solutions using Red Hat OpenShift that provides consistency between on-premises IBM Power Systems and off-premises clouds. Read More>>
Delta Air Lines Account Intelligence Report: Delta Air Lines is keen on expanding its digital online solutions to make a touchless travel experience and added new features on to help the customers and addresses carbon emissions through the partnership. 
Read More>>

Key Funding Alert

NVIDIA invests in VAST Data’s USD 83 Mn D round and bumps its valuation to USD 3.7 Bn 
Israeli startup VAST Data just got in the Unicorn club a year ago and already triples its valuation. The company was particularly proud of its impressive sales numbers over that same time. The investment was led by Tiger Global Management, alongside existing investors and participation from NVIDIA. VAST Data is an Israeli startup developing flash-based storage software. Read more

Startup Spotlight

Company – Shippeo
HQ Location – Paris Area, France 
Year of Establishment – 2015
Total Funding – USD 17.22 Mn
About: Shippeo helps leading Supply Chains leverage transportation to deliver exceptional customer service. Its real-time transport visibility platform provides shippers, carriers, and 4PLs instant tracking of every delivery and enables proactive communication with end customers.  Read More>>

Key Signals in Enterprise Software

New Centre setup and Expansion
Peraton creates new Pega Center of Excellence 
The company, a Pega Platinum partner, will use its new COE to transform citizen services at civilian agencies, such as the Social Security Administration (SSA).  Read More>>
NVIDIA’s new datacenter roadmap indicates that MCM-based Lovelace could arrive next year 
NVIDIA recently unveiled a roadmap until 2025 for the datacentre segment, highlighting release timeframes for new GPU and CPU architectures. According to the roadmap, “Ampere Next,” which likely refers to the upcoming Lovelace architecture, could arrive as early as next year, at least for data center clients. Read More>>
Deal and Deal Renewal 
HP Inc. and Cimpress, the world leader in mass customization, announced a multi-year strategic agreement.
The partnership is for large-scale investment in next-generation HP Indigo digital presses to grow the online personalized print product market. The new technology is aimed at providing additional revenue for the company’s brands and improved efficiency across its global manufacturing operations. Read More>>
HCL Tech inks a multi-year contract with Hitachi ABB Power Grids
Through this engagement, HCL will help Hitachi ABB Power Grids establish a new, efficient, and modern independent IT organization. The engagement will support its continued business transformation by reducing dependency on the historic ABB IT services infrastructure. Read More>>
Delta Air Lines and Sabre sign transformative agreement to drive value creation
The new, value-based, multi-year distribution agreement represents an industry-first model that creates value for the entire travel ecosystem, including travel agencies and travelers. Read More>>
Executive Movement
Leidos Holdings Inc. executive Christopher Cage has been named as the Reston-based federal contractor’s new Chief Financial Officer
Cage will begin his role July 5. Cage was director of financial planning and analysis with Ledios when it was SAIC. He became senior vice president and CFO of the company’s health and engineering sector in 2009, and in 2016 took the role of senior vice president, operations finance. Read More>>
Ebix, Inc. announced the appointment of Ms. Priyanka Kaul as a new independent director
In a career spanning 22 years, Priyanka has held various leadership positions, including being the CEO of Forbes India and Division President of Network 18 Group (CNBC TV 19 and CNN TV18). She has also been the Chief Marketing and Revenue Officer at one of India’s leading media groups.
Read More>>
Mergers and Acquisition
Genesys completes the acquisition of Bold360 from LogMeIn
By uniting Bold360’s complementary capabilities with the Genesys AI and data platform and partner ecosystem, Genesys will enable companies to deliver experiences that are fluid, context-based, and personalized across any part of their business or channel. Read More>>
Anaqua acquires SeeUnity to enhance its content integration and migration capabilities
The acquisition provides software tools for real-time and asynchronous integrations within the IT ecosystems of both law firms and corporate legal departments. Read More>>
Sectigo acquires fellow cybersecurity firm SiteLock
The deal for SiteLock, which also includes content management system provider Patchman, will help Sectigo expand its product capabilities, partner network, and reach. SiteLock currently protects more than 16 million websites. Read More>>
VMS provider Beeline announces that it has acquired JoinedUp, a London-based workforce management software provider
According to Beeline, the acquisition further affirms its market leadership position as the only global platform with end-to-end capabilities and functionality for clients to source and manage the full spectrum of the extended workforce. Read More>>
AI-based analytics cloud company ThoughtSpot to acquire Diyotta 
The acquisition will also help ThoughtSpot’s enterprise customers build data stacks for employees, customers and partners using the actionable analytics platform. Post the Diyotta deal, ThoughtSpot will add 60 new employees to its research and development (R&D) teams in North America and India, a statement said. Read More>>
Aspen Technology partners with Larsen & Toubro Infotech (LTI) to deliver AspenTech solutions through LTI managed cloud services
This is expected to accelerate the digitalization journey for capital-intensive industries. The partnership enables LTI to deliver AspenTech’s performance engineering desktop solutions, such as Aspen HYSYS and Aspen Plus, as well as AspenTech’s manufacturing supply chain solutions, including Aspen Unified TM, Aspen PIMS-AO, and Aspen Petroleum Scheduler, through the cloud. Read More>>
WPP and Microsoft to creatively transform content production through new Cloud Studio Partnership 
Cloud Studio is the advertising industry’s first bespoke platform for virtual production that arms creatives with the technology to collaborate and create impactful work for clients, moving content creation, production, and editing out of on-premises environments and into the cloud. Over the next three years, WPP will roll out Cloud Studio to 5,000 employees across its network. Read More>>
Salesforce and Disney Studios Content join forces to help accelerate production with new technology 
Using technology from Salesforce Customer 360, which includes industry-leading apps spanning sales, service, marketing, and commerce, the partnership will initially focus on reimagining production by: 
  • Developing digital workflows to help manage the production and marketing of Disney Studios content. 
  • Supporting executive decision-making by providing a 360 real-time view of the performance of media properties. 
  • Deploying simple, mobile-first technologies to help studio personnel access updates and trigger workflows quickly from any device, anywhere. Read More>>

Key Signals in Consumer Software

Centre setup and Expansion
Netflix to open Nordics office
Netflix has announced it will open a Nordics office in Stockholm that will function as a hub for the region in the second half of 2021. It will help Netflix to strengthen creative and cultural partnerships across the Nordic countries and work on more producing more local series and films throughout the region. Read More>>
Deal and Deal Renewal 
Facebook and Australian media company ACM sign content deal to feed news coverage on social network
The agreement, subject to the signing of a long-form deal between the companies, is a multi-year arrangement to secure premium Australian journalism for Facebook’s upcoming news product. Read More>>
AES to provide carbon-free power for Google’s NoVa data centers
AES will provide 90% of the Google data centers’ power from zero-carbon emission sources, measured on an hourly basis, beginning later this year. The agreement is part of a Google initiative to run its operations on 100% carbon-free power on an hourly basis by 2030. Read More>>
Robinhood Taps JPMorgan to process transactions
 The news comes as Robinhood, the free-trading app, prepares to make an IPO, likely in Q2 of 2021. Robinhood, which generated a record-setting USD 331 Mn in payments during the first three months of 2021, is valued at USD 11.7 Bn. Read More>>
SA software company Dineplan partners with Google
The partnership will enable diners to easily book a table at their favorite local restaurant directly through Google Search, Maps, or Assistant. Read More>>
Payoneer forges payments partnership with eBay
eBay has teamed up with Payoneer as part of its mission to modernize its marketplace, remove complexities and create a more streamlined payment experience for sellers around the world. With the help of Payoneer, eBay sellers will benefit from faster access to funds, greater flexibility managing multi-currency payments and expanded reach by enabling sellers to list on multiple international eBay sites. Read More>>
Executive Movement
TikTok names ByteDance CFO Shouzi Chew as new  CEO–
TikTok appointed Shouzi Chew as the new CEO of TikTok. He will also continue as CFO of TikTok’s parent company ByteDance. Read More>>
Udemy appoints Sarah Blanchard as new CFO
Blanchard has over 20 years of operational and financial experience and holds an MBA from Wharton Business School. Read More>>
eBay names Stefanie Jay as Chief Business and Strategy Officer
In the newly created role, eBay brings together Strategy, Business Operations, Analytics, and Communications to accelerate a successful tech-led reimagination strategy. Read More>>
Zynga Inc. to acquire Chartboost 
Chartboost is a leading mobile programmatic advertising and monetization platform. Zynga and Chartboost possess all the elements of a complete, next-generation platform: high-quality content, direct player relationships, massive reach, and a full-stack advertising technology. Read More>>
Twitter Inc buys news technology company Scroll 
The deal will help Twitter build a subscription feature, such as letting users access premium features from news outlets or a writer’s Revue newsletter. Read More>>
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