Near and WEMADE boost Blockchain Gaming Development and explore Web3 opportunities

Key Signals in Media & Entertainment

Layoff
Disney’s 7,000 job cuts begin as the company streamlines business operations
The company will notify employees in three rounds, starting this week. A larger round of layoffs will come in April, and the final round will be before the beginning of summer. Read More>>

Deals
Microsoft inks Xbox game deal with Boosteroid cloud service
Microsoft will make Xbox PC video games available on the Boosteroid gaming platform. It aims to appease antitrust regulators scrutinizing its purchase of Activision Blizzard. Read More>>
Kevin Hart’s Hartbeat inks a multi-year deal with SiriusXM
Under the agreement, Hartbeat will continue to curate content at the intersection of comedy and culture for Kevin Hart’s Laugh Out Loud Radio. Read More>>

Mergers and Acquisitions
Influencer agency Goat to be merged with GroupM’s Inca after the WPP deal
The Goat brand will supersede Inca and absorb its staff of 150 under the GroupM Nexus umbrella after the WPP acquisition deal. Read More>>
Tencent acquires Leading Gaming Studio in USD 1 Bn deal
With this acquisition, Tencent will gain access to Moonlight Games’ extensive mobile gaming portfolio and a team of experienced developers. Read More>>

Partnerships
Prime Gaming and Riot Games renew partnership
This collaboration shows Prime Gaming’s support of Riot’s growing portfolio of global esports events, which remain popular, selling out the most iconic stadiums in record time. Read More>>
Kakao Entertainment accelerates global expansion with Sony Music
This partnership aims to expand Kakao Entertainment’s music distribution network and elevate its position in the global market by leveraging Columbia Records’ expertise. Read More>>
Near and WEMADE to boost Blockchain Gaming Development in S. Korea and Beyond
The partnership aims to increase mutual brand awareness, invest in cross-chain research, host community events, and explore potential business opportunities for Web3. Read More>>

Executive Movements
Fremantle Italy promotes Marco Tombolini to CEO
Tombolini will work alongside Jaime Ondarza, the former Paramount exec who was appointed as CEO for Southern Europe earlier this year. Read More>>
Dentsu South Australia appoints Adele Gibb as Managing Director
Dentsu has promoted SA group investment director Adele Gibb to MD, South Australia. Gibb replaces Vikki Friscic, who finishes up in April to join Seven Adelaide. Read More>>

Latest Industry Insights from Draup Braindesk

Key Funding Alert

WinZO Games to invest USD 50 Mn in Gaming Start-ups
The company announced the fourth edition of its Game Developer Fund, with a corpus of USD 50 Mn. The company will help its portfolio companies expand and monetize in India. Read More>>

Startup Spotlight

Company – Superplastic
Total Funding – USD 67 Mn
About: Superplastic is a character-based product and entertainment company. It creates limited-edition art toys, apparel, games, and animation based on characters created in collaboration with some of the greatest artists in the world. Read More>>

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